Develop and pitch your first news story today—without PR experience or an agency budget.


→ Learn six news story types that journalists love, spot one story hiding in your work, and decide which type is right for you and your message.

→ Develop a pitch-ready and newsworthy media story using a framework that helps you answer: Who? What? Why? So what? And what's the solution?

→ Complete a self-check that tells you if your story is ready to share with the media—before you approach a single journalist, producer or editor. 

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