Get Media-Ready For Good


Become the confident media advocate your work and mission need

Get immediate access to:

  • 9 hours of video tutorials with real examples and step-by-step instructions to land media coverage.
  • Activity sheets to consolidate and apply course learning to your own work and context.
  • Templates toĀ help youĀ manage media contacts and write press releases and media pitches.
  • Library of real examples of media releases, media pitches, and journalist introductions.
  • Methods to find real media contacts and respond to live journalist requests.

Step by step, you will learn:

  • How use media coverage to support your mission.
  • Gendered barriers holding women advocates back and how to overcome them.
  • How news gets made and how to spot and plan your media moments.
  • How to build your media network of journalists and fellow allies.
  • How to uncover and craft compelling news stories hiding in your work.
  • How to pitch mission-driven news stories to online and print newspapers, TV, radio, podcasts, newsletters, magazines, and more.
  • How to handle interviews and develop action-driven key messages.
  • How to use a social media platform to maximise your media moment.
  • How to avoid common mistakes journalists hate.Ā Ā 

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